Young Gifted & Brown

Young Gifted & Brown

TRANSLATING GLOBALIZATION.

By Semiramis Holland

As the world becomes more globalised, the ability to communicate clearly and connect with clients and suppliers abroad can have a major impact on a company’s success. Communicating in a variety of languages can help to secure or compete for business more effectively, and improve business relationships overall.

A new software package developed by Sophie Tauwehe Tamati (Tainui, Tühoe, Ngäti Tüwharetoa) could provide a solution and also contribute to attracting global business opportunities for the Mäori economy. Sophie has designed and patented a rapid Mäori language learning tool called ‘Hika’. The technology can be applied to translate any language for global business communication and language education.

Read this article here

Key quotes from this article:

“You cut out all the anxiety that most foreign language learners face in a classroom environment. I want to make it fun and interactive,” says Sophie.

“My genuine passion to revive te reo Mäori is the driving motivation behind setting up Hika,” she says.

“Hika can be accessed through any PC, IPhone or cellphone. The Hika software includes a range of learning products currently written in Mäori only. But in less than five years time Sophie Tauwehe Tamati says Hika will have the capability to offer all major foreign languages around the world.”